Gastronomy lagging behind digitally
While other countries have successfully embraced digital transformation in the hospitality industry, the DACH region is still lagging behind. Modern technologies such as self-ordering, digital payment systems, and AI-driven automation enhance efficiency, revenue, and guest satisfaction—yet the industry has yet to fully leverage these advancements. Why is that? What steps are necessary to keep up? A look at international best practices reveals that the future of hospitality is digital—and those who don’t act now risk falling behind.